Poll

Best font for the logo..?

CJ Jackson

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[Archive] Re: Logo Madness
« Reply #465, on September 8th, 2011, 11:48 PM »
I think I came up with one that should work on all background.

 wedge.png - 16.8 kB, 429x159, viewed 231 times.

 wedge-black.png - 13.47 kB, 453x176, viewed 228 times.

 wedge-blue.png - 16.07 kB, 453x176, viewed 227 times.


Nao

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[Archive] Re: Logo Madness
« Reply #466, on September 9th, 2011, 12:36 AM »
It still reminds me of Nike at this point. :^^;:
[Archive] Re: Logo Madness
« Reply #467, on September 9th, 2011, 01:06 AM »
Uploaded the first icon (with a stronger drop shadow) to the website header. What do you think...? Possibly a bit dull, but looks very professional.

Arantor

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[Archive] Re: Logo Madness
« Reply #468, on September 9th, 2011, 01:14 AM »
I don't think it's dull at all, I like it a lot.
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Asgard

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[Archive] Re: Logo Madness
« Reply #469, on September 9th, 2011, 01:17 AM »
I like it Nao!

CJ Jackson

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[Archive] Re: Logo Madness
« Reply #470, on September 9th, 2011, 01:35 AM »
I been experimenting with 'Exclude' filters, see how it goes.

Edit: the header looks very nice actually.

 wedge.png - 14.36 kB, 345x151, viewed 282 times.

 wedge-black.png - 11.74 kB, 360x162, viewed 260 times.

 wedge-blue.png - 14.34 kB, 360x162, viewed 224 times.


live627

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[Archive] Re: Logo Madness
« Reply #471, on September 9th, 2011, 01:39 AM »
Why does it remind me of an ace of spades? :lol:
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Arantor

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CJ Jackson

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[Archive] Re: Logo Madness
« Reply #473, on September 9th, 2011, 01:50 AM »
It's does look a bit like ace of spades! :lol:

Here another version, does it look familiar now Nao?

 wedge.png - 17.97 kB, 376x147, viewed 294 times.

 wedge-black.png - 14.53 kB, 392x162, viewed 268 times.

 wedge-blue.png - 17.33 kB, 392x162, viewed 274 times.


live627

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Nao

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[Archive] Re: Logo Madness
« Reply #475, on September 10th, 2011, 09:06 AM »Last edited on September 10th, 2011, 11:07 AM by Nao
Chris, can you try working from the same base as I do? I think we're onto something :P

I'm attaching it here. Play with the text's Drop Shadow settings (it's at 50% here but it gives better results at small sizes when setting it to 100%, for instance.)

Readability isn't great here, but you get to play with font colors, too!

PS: if you can't get the font to be like below, make sure 'PT Sans' is installed.
Posted: September 9th, 2011, 05:13 PM

Another one with the 'w' letter split. (Ungrouped)
Posted: September 9th, 2011, 05:36 PM

Or that...
Posted: September 10th, 2011, 08:56 AM

The last ones work well on dark backgrounds, too.

 wedge82.zip - 170.69 kB, downloaded 70 times.

 wedge140.png - 11.2 kB, 139x63, viewed 185 times.

 wedge824.png - 4.05 kB, 70x30, viewed 186 times.

 w-edge84.png - 10.61 kB, 139x63, viewed 187 times.

 wedge852.png - 6.41 kB, 134x68, viewed 171 times.

 wedge852s.png - 2.69 kB, 67x34, viewed 176 times.

 wedge862.png - 9.31 kB, 134x68, viewed 170 times.

 wedge862s.png - 4.26 kB, 76x39, viewed 173 times.

 wedge86-susi.png - 4.57 kB, 75x40, viewed 173 times.

 wedge862-deli.png - 9.7 kB, 134x68, viewed 162 times.


baggeroli

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[Archive] Re: Logo Madness
« Reply #476, on September 10th, 2011, 07:44 PM »
I think you're on the wrong path here. This little wedge shaped block is totally redundant, no need to illustrate the word "wedge" with a wedge. You're a coder, what do you do with redundant code? You cut it out.

I don't like the sans-serif "g" in this logo, I think the serif "g" would be much better.

Now colors appreciation is very personal I'm sure, but the blueish/brownish doesn't strike me as a particularly nice color combination.

I think you have to go back to Bloc's original logo's, with the sub-credo and take it from there. It's simple, it's edgy, it pops out more, it's instantly recognizable, it's all you want from a good logo IMO. Just loose the period after "really". Line up the top of the g to the top of the right e. Maybe make the g the same color as the right e (only the w slightly different). For very small versions you just take out the sub-credo.

Just my two cents FWIW.



Arantor

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[Archive] Re: Logo Madness
« Reply #477, on September 10th, 2011, 08:02 PM »
For the record, I like the wedge itself...[1]

Much as SMF has its own name trademarked as well as its logo, and they're used separately and independently, I'd like the option to do that.
 1. So it's at least partly my fault!

CJ Jackson

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[Archive] Re: Logo Madness
« Reply #478, on September 10th, 2011, 11:10 PM »Last edited on September 10th, 2011, 11:17 PM by CJ Jackson
Ok, Nao the thing with 'Drop Shadow' is that it's focuses on the whole vectors, which can be problem while scaling from large to small, part of the shadow that was invisible while large, becomes visible while small.

What I did is copy the word wedge twice, one black, one white, black at the back, outline them, converted them into compound, group them, then subtract leaving the renaming black that I use for shadows (or cutting out the bits I don't need) and then I applied Gaussian Blur.  :)

EDIT: I added another version that does not have the Blur.

 wedge.png - 47.51 kB, 496x325, viewed 197 times.

 wedge.png - 38.88 kB, 449x260, viewed 236 times.


Nao

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[Archive] Re: Logo Madness
« Reply #479, on September 11th, 2011, 01:27 PM »Last edited on September 11th, 2011, 01:36 PM by Nao
Quote from baggeroli on September 10th, 2011, 07:44 PM
I think you're on the wrong path here.
I don't...
Quote
This little wedge shaped block is totally redundant, no need to illustrate the word "wedge" with a wedge. You're a coder, what do you do with redundant code? You cut it out.
No, it's not the same.
Redundancy only comes if it's the same medium. There's a wedge word that says what the software is called, and a wedge shape to represent it, to symbolize it. Only, (1) not everyone speaks perfect English and knows what 'wedge' means, so it's important for me to have something that carries the idea graphically, (2) the point has always been to be able to show either the full logo, or only one part of it (the text, or the shape), separately.
For instance, what do you do with the favicon if you don't have any graphical representation? I tried with a 'we' icon, and it didn't look fantastic. It's barely readable, for starters...

When it comes to the text itself, I'd like to have it as simple as possible. At best, it should have two distinctive features. What never clicked with me in Bloc's logo, as good as it is, is that it has three distinctive figures -- the very specific font (Kaffesaltz, whatever the name), the horizontal line on the 'we', and the missing bottom on the 'g'. Three is too many.
As Pete said, the Microsoft logo works by itself, and it has only two distinctive features: the font, and the small bit of text that was removed from the first 'o'.
Some logos are too dull. For instance, the 'github' logo relies entirely on its distinctive font, nothing else. The Noisen logo has two distinctive features: the very peculiar font, and the color of the final 'n', that makes the 'noise' stand out from the rest. Heck, I made this logo in five minutes and never felt the need to change it -- it always was perfect in my mind.

Now, Noisen wasn't really a brand per se, just a hobby of mine. So it didn't really need a shape to represent it. It may not ALWAYS need one in any case. But I felt Wedge, because of its multiple meanings, could use the wedge shape in addition to it. But it has to be able to stand on its own, recognizable, even when removing the shape -- or only keeping the shape.

Wedge, the software itself, in its default theme, shows the shape alone, in the footer. It has no links or anything, just the shape. It's like a signature. It doesn't draw attention away, when anything saying 'Wedge' in a logo would do just that. I wanted a shape to strenghten brand recognition. It may be a mistake, but it's what I envision with it all.
Quote
I don't like the sans-serif "g" in this logo, I think the serif "g" would be much better.
Serif is too detailed. It only works on logos with no distinctive features whatsover -- and then it's dull.
Quote
Now colors appreciation is very personal I'm sure, but the blueish/brownish doesn't strike me as a particularly nice color combination.
Blue and brown are neutral colors in all cultures. We've already discussed how red might be offensive to some cultures. Even I, without reading about it, felt that way. Red is a strong color, it could even argued that it's another distinctive feature (so that would make four just for Bloc's logo...)

Oh, and Bjorn -- don't be annoyed by the shape. I actually always loved your shape and always wanted to use it. The shape right now is a bit different because when you never attached (AFAIK) a fullsize version so CJ had to remake it from scratch. I added the secondary color because I felt it would help make it recognizable even at very small sizes.

Believe me -- everything I did on that stupid logo was not by accident. It's all thought out. It's overthought. And because of the overthinking, I always encouraged others to give me their own variations on my logos, adding a little bit of 'weirdness' or just randomness to it. I'd still like to thank you and CJJ (and everyone else really) for your suggestions, your different views on the logo.
Quote
I think you have to go back to Bloc's original logo's, with the sub-credo and take it from there.
The 'sub-credo' will probably come back at some point, but I removed it because I felt it was a bit inappropriate to advertise Wedge against SMF (even by just recognizing the legacy, it somehow strengthens the idea that it's "better than it"), when we simply don't have any download on offer.
So... It'll come back. But only when I feel confident enough to add it back.

Oh, and of course, as always the rule is that there's no rule. If you like a logo better than another and you want to give Wedge some publicity, just save the logo and put it into your signature. Chances are you may even get others to reuse it and potentially have it become the new official logo.
Posted: September 11th, 2011, 01:25 PM
Quote from CJ Jackson on September 10th, 2011, 11:10 PM
Ok, Nao the thing with 'Drop Shadow' is that it's focuses on the whole vectors, which can be problem while scaling from large to small, part of the shadow that was invisible while large, becomes visible while small.
I don't see what you mean. For what it's worth, my reduced logos are much more readable than the example you just posted...? Precisely because the shadow surrounds all of the characters, rather than just the bottom left or whatever...
It may work better on a dark background, but not on a white background. :^^;:

:edit: Adding the current logo here for archival purposes, because I'll be replacing it in a minute.



:edit: Not entirely happy with the logo in the header but I have to go IRL -- be back in a couple of hours at the worst.