Ok, went back to drop shadow, trying different shades of blue.
[Archive] Re: Logo Madness
« Reply #480, on September 11th, 2011, 02:08 PM »
A wedge shape is ok I guess, but it has to be more recognisable, now its just a pyramid(ish) shape. A real wedge is more flat...
A wedge shape is ok I guess, but it has to be more recognisable, now its just a pyramid(ish) shape.
A real wedge is more flat, for starters, and might even has a head, to bang the hammer on lol.
But Nao, what you said about the credo or subtext on that logo, "simple math, really"..its not really against SMF is it? More like "count the features on this software and do the math". IMHO it was perfect - which is why I used it too.
On the name itself..Wedge..wedge against what? I think that is probably more a reference to Simple machines more than anything else. Its a "simple machine" in itself, which signals more than a passing relationship with SMF.
About my logo..maybe the wedged "e" was too much.
The g is really just an embellishment though and doesn't really say anything. Use a different font and it migth have a g that goes the other way. In that sense the wedged "e" is the REAL signal - not the g.
About the fonttype, lol, that was your choice actually, back then at least.
It gives a bit laidback feel to the software, wheres the current font signals a office type of software, very straight and very respectable. Do Wedge want to be respectable? Certainly?
Is the current font something that people would not mistake for general text? Umm, I fear it would. I never use plain fonts for logos..well, if I do, I'll add something.
These things are not what you should decide first - that would be the concept. Then you can be technical.
Sure, it's our own personal slogan -- 'simple math'. The 'really' was just put there because we couldn't find an adverb that started in 'F'... :P Still, after all the recent (and not so recent) clashes with the SMF team, I'm not exactly eager to have ANYTHING in Wedge that looks like it's a stab at SMF.